03 Jun 2021

This toolkit is for community sports clubs who are interested in running a Sport for Development programme. It will enable clubs to build on the successes of sporteducate and support young people across the country to achieve their potential through sport. 

What is Sporteducate?

Launched in May 2013, sporteducate was a pioneering programme created in partnership by Sported and Deutsche Bank that built on a mutual commitment to help disadvantaged young people achieve their potential in education and employment. The programme was developed to provide 11-18 year olds who were at a high risk of exclusion or becoming NEET (Not in Education, Employment or Training) with the extra-curricular support, skills and focus to stay in school and go on to further education, training or employment.

Sporteducate harnessed the inspirational power of sport with education as a way of reaching and engaging young people outside traditional education or employment routes. Thanks to a significant financial contribution from Deutsche Bank, 33 Sported Member clubs in London benefitted from funding, training and management support over the three-year period to run education and employability activities alongside their core sports offering.

The programme sat at the heart of Born to Be, the bank’s youth engagement programme that focuses on education led initiatives to help young people realise their potential. 

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